{"id":122,"date":"2026-10-01T14:26:54","date_gmt":"2026-10-01T14:26:54","guid":{"rendered":"https:\/\/tate-mcrae.net\/?p=122"},"modified":"2026-10-19T14:50:58","modified_gmt":"2026-10-19T14:50:58","slug":"122","status":"publish","type":"post","link":"https:\/\/tate-mcrae.net\/?p=122","title":{"rendered":"Tate 01"},"content":{"rendered":"<p>Okay, this definitely turned out differently than we fans expected!<\/p>\n<p>For a while, October 1 had fans wondering what <a href=\"https:\/\/tate-mcrae.net\/?p=153\">Tate McRae<\/a> might be teasing. A new single? A new album? Maybe even a new tour announcement?<\/p>\n<p>Well\u2026 none of the above.<\/p>\n<p>Instead, Tate surprised everyone by announcing something completely different: her very first fragrance, <strong>Tate 01 \u2013 The Eau de Parfum by Tate McRae<\/strong>.<\/p>\n<p>It marks a brand-new chapter for Tate outside of music and gives fans another way to experience her personal style and aesthetic.<\/p>\n<h3>What does Tate 01 smell like?<\/h3>\n<p>The fragrance is described with the following notes:<\/p>\n<p><strong>Fresh Bergamot. ISO E Super. Warm Ambers.<\/strong><\/p>\n<p>The official description sums it up perfectly:<\/p>\n<p><strong>\u201cA signature scent that feels effortlessly you.\u201d<\/strong><\/p>\n<p>With fresh bergamot bringing a bright opening, ISO E Super adding a smooth and modern character, and warm amber notes giving the fragrance a soft and sensual finish, Tate 01 sounds like a scent designed to feel intimate, effortless and personal.<\/p>\n<h3>Not the announcement fans expected<\/h3>\n<p>October 1 may not have brought us a new Tate McRae single, album or tour announcement, but launching her first perfume is certainly an unexpected surprise.<\/p>\n<p>And the name <strong>Tate 01<\/strong> immediately raises another question: could this be just the beginning of a whole fragrance collection?<\/p>\n<p>For now, fans can look forward to discovering <strong>Tate 01 \u2013 The Eau de Parfum by Tate McRae<\/strong> and experiencing a completely new side of Tate.<\/p>\n<p>What do you think about Tate launching her own fragrance? And will you be trying Tate 01?<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Okay, this definitely turned out differently than we fans expected! For a while, October 1 had fans wondering what Tate McRae might be teasing. A new single? A new album? Maybe even a new tour announcement? Well\u2026 none of the above. Instead, Tate surprised everyone by announcing something completely different: her very first fragrance, Tate&hellip;<\/p>\n","protected":false},"author":1,"featured_media":123,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[83,4,82,7],"tags":[93,88,90,92,94,89,26,91,84,85,12,14,87,13,86,95],"class_list":["post-122","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-fragrance","category-news","category-tate-01","category-tate-mcrae","tag-bergamot","tag-celebrity-fragrance","tag-eau-de-parfum","tag-fragrance-launch","tag-iso-e-super","tag-new-perfume","tag-pop-music","tag-pop-stars","tag-tate-01","tag-tate-01-eau-de-parfum","tag-tate-mcrae","tag-tate-mcrae-fans","tag-tate-mcrae-fragrance","tag-tate-mcrae-news","tag-tate-mcrae-perfume","tag-warm-amber"],"_links":{"self":[{"href":"https:\/\/tate-mcrae.net\/index.php?rest_route=\/wp\/v2\/posts\/122","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/tate-mcrae.net\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/tate-mcrae.net\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/tate-mcrae.net\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/tate-mcrae.net\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=122"}],"version-history":[{"count":2,"href":"https:\/\/tate-mcrae.net\/index.php?rest_route=\/wp\/v2\/posts\/122\/revisions"}],"predecessor-version":[{"id":165,"href":"https:\/\/tate-mcrae.net\/index.php?rest_route=\/wp\/v2\/posts\/122\/revisions\/165"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/tate-mcrae.net\/index.php?rest_route=\/wp\/v2\/media\/123"}],"wp:attachment":[{"href":"https:\/\/tate-mcrae.net\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=122"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/tate-mcrae.net\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=122"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/tate-mcrae.net\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=122"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}