Category: News

“Housewife” Holds No. 1 in Five Countries in Its Third Chart Week

Tate McRae’s “Housewife” holds No. 1 in at least five countries in its third chart week. Australia, Germany and Ireland have kept the single at the top since its debut. In New Zealand and Sweden, it spends a second consecutive week at No. 1 after climbing to the top in week two.

Ireland and Lithuania are the latest additions to our third-week update. Ireland’s official chart lists “Housewife” at No. 1 for a third week. In Lithuania, the song slips one place from No. 3 to No. 4 on AGATA’s singles chart for October 30–November 5. It remains above its No. 6 debut.

“Housewife”: Official Singles Chart Positions, Weeks 1–3

Country	Official chart	Week 1	Week 2	Week 3
Australia	ARIA Top 50 Singles	No. 1	No. 1	No. 1
Germany	Offizielle Deutsche Single-Charts	No. 1	No. 1	No. 1
Ireland	Official Irish Singles Chart	No. 1	No. 1	No. 1
New Zealand	Official Top 40 Singles	No. 3	No. 1	No. 1
Sweden	Sverigetopplistan Singles Chart	No. 2	No. 1	No. 1
Lithuania	AGATA Singles Top 100	No. 6	No. 3	No. 4

Where the Global Charts Stand

“Housewife” also leads both the Billboard Global 200 and Billboard Global Excl. U.S. charts dated November 7. Despite the later chart date, Billboard identifies that result as the song’s second week at No. 1 on both rankings. A third-week Billboard result could not yet be verified.

The table covers the national singles charts for which a third-week result could be verified as of November 6. It is not a final worldwide tally. For example, the latest UK chart history available for this update still showed two completed weeks at No. 2.

TATE 01 Ulta Beauty’s Holiday Campaign

Tate McRae is bringing a little beauty magic to the holiday season! The singer joins Ulta Beauty’s “The Magic Starts With You” campaign, showcasing her fragrance TATE 01.

The campaign also features Selena Gomez and Rare Beauty, alongside returning festive character Mrs. C. Together, the campaign’s stars highlight a seasonal message: making time for yourself while celebrating and giving to others.

For Tate, the appearance puts her fragrance venture in the spotlight alongside her music career. Her dedicated campaign clip, titled “Ulta Beauty & Tate McRae bring the holiday magic,” is available to watch on YouTube.

According to Brand Innovators’ November 4 report, the advertising campaign will appear across television, streaming and digital media. Although coverage has continued into November, campaign clips were already circulating in October.

With TATE 01 taking centre stage in her holiday appearance, fans have another side of Tate’s creative world to explore this season.

▶ TATE TV // VIDEO PLAYER

“Housewife” Music Video Passes 22 Million YouTube Views

Tate McRae’s “Housewife” official music video has passed 22 million views on YouTube. MusicMetrics reports 22,254,913 views as of November 3, while other video trackers display approximately 22.2–22.3 million. This is a third-party snapshot; YouTube’s live counter may already show a different total.

Directed by Pierre-Ange Carlotti, the video was filmed in the south of France, with choreography by Sergio Reis. Its glamorous setting accompanies the song’s themes of independence, love and fame, exploring the emotional cost of choosing freedom.

Daily YouTube View History

Below are the available daily figures listed by Kworb for the official music video. Missing dates are marked as unavailable rather than estimated. These figures cover the music video itself, excluding the lyric video, live performances and other uploads.

Date	Daily Views Reported by Kworb
October 16	2,056,718
October 17	Not available
October 18	Not available
October 19	1,510,632
October 20	1,510,632
October 21	1,389,963
October 22	1,365,768
October 23	1,300,699
October 24	975,120
October 25	975,120
October 26	937,002
October 27	980,520
October 28	980,520
October 29	996,803
October 30	1,001,064
October 31	Not available
November 1	Not available
November 2	Not available

Source: Kworb’s accessible video statistics. Repeated values are reproduced as listed by the tracker. October 16 is identified separately as the video’s highest-viewed day.

The available figures show a strong opening, with more than two million views on October 16. Daily views remained above 1.3 million from October 19–23, followed by approximately 937,000 to one million per day across the remaining available October dates.

Total Views: 22,254,913 Reported on November 3

The latest dated MusicMetrics report puts the official video at 22,254,913 total views. This cumulative figure is separate from the incomplete daily table above: adding the available rows does not reproduce the lifetime total. A complete daily history through November 2 could not be independently verified.

▶ TATE TV // VIDEO PLAYER

“Housewife” Passes 115 Million Spotify Streams: Daily Breakdown and Apple Music Update

Tate McRae’s “Housewife” has reached 115,695,922 Spotify streams, according to Kworb’s counter snapshot updated on November 2. Meanwhile, the single continues to perform strongly across Apple Music’s international charts.

Spotify: the daily breakdown

The table below compiles the reported Spotify counter increases from the song’s first full tracking day, October 16, through November 1. These are commonly described as unfiltered streams and differ from the filtered figures used for Spotify’s daily charts.

Day	Tracking Date	Daily Spotify Streams
1	October 16	7,160,253
2	October 17	4,587,019
3	October 18	4,239,605
4	October 19	6,583,655
5	October 20	7,283,436
6	October 21	8,009,737
7	October 22	8,020,800
8	October 23	8,842,167
9	October 24	7,554,696
10	October 25	6,870,912
11	October 26	7,874,661
12	October 27	7,738,517
13	October 28	7,059,514
14	October 29	6,677,304*
15	October 30	6,589,377
16	October 31	5,870,379
17	November 1	4,733,890
Total	Through November 1	115,695,922

Sources: reported counter updates collected by fan chart accounts, alongside Kworb’s Spotify totals. The first seven days retain the breakdown from our previous streaming update.

The October 29 figure is calculated from the difference between the published cumulative totals of 91,824,972 and 98,502,276. November 1 is assigned to the latest daily increase in the November 2 counter update. A separate October 15 partial-day figure and a verified November 2 daily figure are not available in this breakdown.

“Housewife” earned 45,884,505 streams in its first seven reported days, followed by 52,617,771 in its second week — an increase of approximately 14.7%. Its strongest day in this series was October 23, with 8,842,167 streams. The reported total passed 100 million on day 15.

Apple Music: No. 1 in 22 markets

In Kworb’s November 2, 16:35 EST snapshot, “Housewife” held No. 1 in 22 national Apple Music charts:

Australia, Austria, Bahrain, Bhutan, Canada, Cyprus, Denmark, Estonia, Germany, Ireland, Kuwait, Lithuania, Luxembourg, Malta, the Netherlands, New Zealand, Norway, Qatar, Saudi Arabia, Sweden, Switzerland and the United Arab Emirates.

The single also remained at No. 1 on Kworb’s Worldwide Apple Music Song Chart dated November 2, with 16 days at the top recorded by that ranking. Kworb’s worldwide list is an aggregate of national chart performance, separate from Apple’s own global playlist.

On Apple Music’s official Top 100: Global playlist, the latest accessible listing checked for this update places “Housewife” at No. 2, behind Michael Jackson’s “Thriller.”

Apple Music does not provide a public daily play counter for the song, so its performance is reported here through chart positions rather than daily streaming totals.

Tate Just Ate Up the New Adidas Climacool Campaign

Tate McRae in a new Adidas campaign? We are so back!

A brand-new image from the Adidas Climacool Laced Fall/Winter 2026 campaign appeared online on October 29, and Tate looks absolutely unreal. The futuristic styling, dramatic industrial set and two gorgeous Afghan Hounds make this feel more like a high-fashion editorial than a regular sneaker ad.

Tate wears a twisted white long-sleeved crop top with oversized, low-rise grey trousers. The outfit is simple enough to keep the attention on the shoes, but she still somehow makes the entire look feel effortlessly cool.

And then there are the sneakers: the grey Adidas Climacool Laced with bright Solar Turbo details. Tate poses with one leg raised to show off the intricate 3D-printed design—and yes, she makes even a technical footwear campaign look iconic.

The Entire Visual Is Perfect

The set features huge metallic ventilation structures surrounded by clouds of white smoke. Tate stands between two dark-coated Afghan Hounds whose long, flowing fur creates the perfect contrast with the sharp industrial background.

Everything about the image works. The dogs bring drama, the set feels futuristic and Tate looks completely in control of the scene. It is sleek, slightly strange and extremely memorable—which is exactly what we want from a Tate McRae campaign.

Honestly, who else could stand beside two Afghan Hounds in a giant ventilation system and still make the sneakers the main character?

Tate and Adidas Never Miss

The Climacool Laced is created using Adidas’ advanced 3D-printing process. Its sculptural lattice construction provides lightweight support and 360-degree airflow while giving the shoe its unmistakably futuristic appearance.

Tate’s styling makes the technical sneaker feel surprisingly wearable. The combination of relaxed tailoring, a minimal white top and statement footwear perfectly mixes fashion with performance.

The wider Fall/Winter 2026 campaign also features football star Rodrigo De Paul and WNBA sisters Satou and Nyara Sabally, connecting music and sport through movement, comfort and personal style.

Another Shoot for the 2026 Collection

This is a separate photoshoot from Tate’s Adidas Originals Sport campaign released earlier in 2026. That shoot focused on women’s training apparel and featured Tate alongside Emilia Mernes and volleyball player Harper Murray.

The photographer behind the new Climacool image has not been officially confirmed yet, but we will absolutely be watching for the complete campaign credits—and hopefully even more pictures.

Between the styling, the dramatic atmosphere and Tate’s ability to serve in literally every campaign she touches, this new Adidas shoot deserves its own place in every Tate McRae fan’s 2026 photo collection.

She came. She posed. She made 3D-printed sneakers look like the biggest fashion moment of the week.

Latest Images

Category: News

“Housewife” Holds No. 1 in Five Countries in Its Third Chart Week

“Housewife”: Official Singles Chart Positions, Weeks 1–3

Where the Global Charts Stand

TATE 01 Ulta Beauty’s Holiday Campaign

“Housewife” Music Video Passes 22 Million YouTube Views

“Housewife” Passes 115 Million Spotify Streams: Daily Breakdown and Apple Music Update

Tate Just Ate Up the New Adidas Climacool Campaign

Housewife

SO CLOSE TO WHAT???

Category: News

“Housewife”: Official Singles Chart Positions, Weeks 1–3

Where the Global Charts Stand

Housewife

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